NETFLIX India problems- Twittragist recommendations
Netflix has not been as successful In India as it wanted to. Here is what Twittragist- strategists on twitter suggested Netflix
Tag Archives: twitter
Andrew Keen- How to fix the future – Book Review
I knew all along, there was something drastically wrong with the way the future is unveiling itself. I was on the lookout for a debate on ‘How to fix the future’. Andrew Keen’s session at the IAA World Congress held at Kochi, India in February this year probably opened new spaces for the discussion. The future is… Read More »
How brands converting second screen problem into an advantage?
How brands benefit from synchronisation their engagement on Twitter and TV? Most audiences engage with their mobile while watching television. There is always a second screen in play. This viewing pattern was earlier seen as a problem before someone decided deep-dive to understand the impact and use it to advantage. Recently after the hugely debated… Read More »
#DoYourBit to control the Digital Faultlines.
If one starts framing the digital faultlines of fake news and offensive content, one sees the impossibility of the task. And here I am not referring to the Dark Net. Nevertheless, a solution must exist. Human memory is short, and the default reaction is to forget and forgive. However, the marketing memory is based on ‘Law… Read More »
Gold Standard In Digital Advertising; No High Expectation
The digital industry ad sales is under tremendous focus and pressure. Fake clicks and counts are dominating with fake ads. It is too little too late. The advertiser and audience experience has worsened over time. The consumer is frustrated with the digital invasive advertising and has no where to complain. Hence, it is no surprise… Read More »
ONLINE REPUTATION MANAGEMENT
IF YOU WANT TO PROTECT YOUR REPUTATION- DON’T BE CAUGHT READING THIS BOOK. The elementary guide to ONLINE REPUTATION MANAGEMENT (ORM) could have been another and more apt title for the book. It does laboriously makes a point that there is all things permanent in the cyber world- so you cannot CREATE but more MANAGE… Read More »
