Tag Archives: ANTHEM

I regret not hoisting the Flag

2004, I had resigned from Mudra and was to join Dainik Bhaskar at Mumbai. It was in that period, that few of us decided to take an all-male trip to Naukuchital, Nanital. All five of us from Mudra; Arun Mahajan, Ajmer Singh, Maan Saab, Manoj Papneja and me. It was going to be my farewell… Read More »



Business of advertising is exceptionally chaotic. Here age old relationship’s get destroyed in seconds. A good agency may overnight become untouchable. Many times agency’s self esteem may not allow further association with the brand. The relationship is always under pressure. Sometime it may have crumbled to such an extent that separation is just an excuse… Read More »