Data Is the New Cigarette, and Jio last week raised the Pack Price. Maybe in an indirect way- Data Usage rate Hike- is the best thing to happen to the nation in a long time. Maybe it will detox the addiction.
Man’s Search for Meaning – Lessons for Brands on Survival & Purpose. Transposing learnings from Man’s Search for Meaning by Viktor E Frankl into Brand purpose and survival in a competitive environment
Courts Leash Betting, Stray Dog and Collateral Damage We seem to be one headline late in every decisive action. Be it stray dogs, betting apps, and hence, collateral damage
HOSTING A REALITY SHOW- NO RETIREMENT Its been decades and the reality shows have the same host beaming at the audience. Does it show lack of talent, fan loyalty or insecurity.
Fine Print is not fine. Brands and services are taking us for a ride with fine print, the dangerous T&C and ‘*’ and language that needs a coder to decipher.
Uttarakhand cry for a STOP, not a pause in the exploitation. The unhindered, illogical exploitation and construction in Uttarakhand is a disaster. It needs to be stopped- not just paused.
INFOTAINMENT- THE SECRET TADKA Infotainment, the child of information and entertainment, was born to cut through the clutter and deliver recall and relevance.
The 10 Rakhis on My Wrist Does a thread define the brother sister relationship. Here is what’s Rakhi to me and how I had one time TEN Rakhi on my wrist
Presenting The Earthling Awards. Celebrating Global Absurdity Earthling Award – where truth is a suggestion, spin is a strategy, and winning often just means not being cancelled yet.
COLDPLAY HOT LOVE – Hits the Wrong High Notes If you can’t be open about your relationship, COLDPLAY or any public place is not safe. And it’s not romance, but the character in question.