Tag Archives: Modi

MODI BRAND-I TAKES A BEATING

 big question that STATE ELECTIONS THROW A TWIST IN THE TAIL. The results of the five state elections are out. Many are surprised and many are iterating, they have predicted this resurgence of Congress. Meanwhile, the big question is; has the aura of Narendra Modi’s Brand-I taken a beating. It is a subject of debate… Read More »

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14 Must-Read Books of 2014 that Every Indian A&M Professional Must Read

Books must add up a new thinking, explain an event/ incident/ episode in a life of a company or a person to qualify for the list. Here are the 14 books I recommend to Management, Advertising and Marketing professionals. Some of you are bound to find books on your list that are missing here. That’s… Read More »