Tag Archives: barrier

Love and Sacrifice- Chapter 21- Story with undisclosed destination

There are always barriers and complications in a love story. Our love demanded us to choose between Love and sacrifice.. Chapoter 21- Story with an undisclosed destination

How coke InNoWait’s and AMPLIFIES

The world is fragmented more in its media space than in its like and dislikes. The consumer touch points have been multiplying exponentially. The attention span is decreasing at an alarming rate. However, the global village allows you to pace your activity. A delta movement (not momentum) can be amplified across the globe to the… Read More »

Is there a deeper consumer understanding in the new TVC by Dabur?

It was sheer coincidence that I found this four-minute AV on the internet. Soon I caught it in its mini version on Television Street. Not surprised that it did not make the viral cut of featuring in Facebook. In ‘Brave and Beautiful’, Vatika took a step forward in making a statement. I am not privy… Read More »