Tag Archives: AMAZON

ADS ON IPL- They don’t make them like it anymore.

Brands try to exploit IPL platform, however, the investment in the ad development and craft is not on the same level.

Flipkart Vs Amazon, THE BIG INDIAN SALE FIGHT.

Most likely in the next few days, you will buy some item on the ‘AMAZON GREAT INDIAN FESTIVAL SALE’ or the ‘FLIPKART BILLION DAYS SALE’. One of them at the end of will claim some astronomical figure of realised sales. AMAZON and FLIPKART, through years, have successfully redefined the expectations from e-commerce platforms and the… Read More »

‘The Internet is NOT the Answer’, Andrew keen. Book Review.

I always knew that ‘The Internet Is NOT the Answer’. It is a milestone in the chaotic river of evolution. Life and future will find its own way to correct the follies of technological advancement and misuse. No there is nothing to worry about. Andrew Keen as an author of ‘The Internet Is NOT The… Read More »

FLIPKART – AMAZON- fight to own the hygiene factors

Original products, Timely delivery and return policy are three basic hygiene pillars of e-commerce success in India. Now we have the two leading e-commerce platforms Flipkart and Amazon trying to break the clutter and have strong brand association with these levers. Unfortunately, their collective din is not helping the case. In such a situation other… Read More »