Tag Archives: TIDE

10 Superb Creatives from Super Bowl 55.

Super Bowl for me is an exhibition of creativity and brand communication. This year too, I was not disappointed with 10 commercials worth talking about.

At least 8 reasons to celebrate Cannes 2018.

The 2018 Cannes Advertising festival, reporting a lesser number of entries and higher networking attendance is over. The powerful statements made by the speakers and the knowledge shared over drinks is slowly starting losing its impact. The social media post of short-term legal immigrants to Nice are becoming sporadic and slowly getting buried in the digital history.… Read More »

Will IPL ever become Indian Superbowl?

Can IPL follow  SUPERBOWL? The kind of frenzy Super Bowl generates on social media on Indian timelines, it will be safe to presume that it is one of the most followed sporting events within the advertising-marketing fraternity in India. Everyone seems to experience, read and comment on the TVCs that the brands especially preview at the… Read More »