Call a Maid by any other name. Nothing changes
Urban Company launched INSTA MAID and under pressure changed the name to INSTA HELP- that changes nothing. But things will change in future
Category Archives: ADVERTISING MARKETING
The Fine Line Between Collaboration and Collusion. Media raids.
Media raids by CCI may be the tip of the iceberg. They point out possible unethical practices that have been a source of rumour in the industry.”
Bigger isn’t always better—sometimes, it’s just louder.
Numbers can influence and create perceptions. Mostly, it is presumed that bigger is better- but is that true?
Dream11. Aapki Team Mai Kaun? Confluence Of Cricket & Bollywood.
Dream11 IPL campaigns have been a treat to watch and consistent in their approach. AAPKI TEAM MAI KAUN is another Brilliant AD.
Predicting Trends: The future, while uncertain, is undeniably exciting.
Predicting trends and future scenarios is interesting and educative in its logic. Here are wild predictions by Class of ’87, IIM Ahmedabad.
Online Service Aggregators Limited Liability: Time for Regulatory Intervention
The online aggregators hide behind terms and conditions and the classification of being intermediatory. As a result, the user gets just a refund and is not compensated for failure and deficiency in service. There is need of regulator coming in to change the landscape
Contribute to mental wellness. Share positivity. Ignore negativity.
We are trained to pay attention to negativity. However, for a better frame of mind & mental wellness -ignore negativity and share positivity.
Dream Advertising: When will we breach the New Frontier in Advertising?
Dream Advertising may be the next frontier that the advertising industry could try controlling and influencing. Possible?
Business Maha Kumbh: A confluence of Creativity and strategy
Business is like Maha Kumbh, where various elements must converge to give a seamless forward impact to the purpose.
XAI! Explaining AI actions and logic.
Finally the help is around the corner. XAI is there to help you how AI works- analysis and makes the decisions and recommendations.
