Dream Advertising: When will we breach the New Frontier in Advertising? Dream Advertising may be the next frontier that the advertising industry could try controlling and influencing. Possible?
Business Maha Kumbh: A confluence of Creativity and strategy Business is like Maha Kumbh, where various elements must converge to give a seamless forward impact to the purpose.
XAI! Explaining AI actions and logic. Finally the help is around the corner. XAI is there to help you how AI works- analysis and makes the decisions and recommendations.
From Taboo to Trending: The Rise of Playful Pleasure and sexual wellness Sexual wellness – the desire for playful pleasure is now being addressed by multiple brands. Have we moved from taboo to trending?
Future-Proof: A Necessity, Not a Choice In the era of tectonic shifts in technology the working class needs to keep upscaling their skill set to remain relevant and be future proof
Cybercrime! – Sabka number aayega. Most likely, you have been targeted if not a cybercrime victim- sooner than later, Sabka number aayega. Are you ready?
MOOD – Sex Education in College. Sex education remains a taboo subject and so MOOD cheeky sexy messages needed to be removed from college fest. Why are we so touchy?
Year End Reflection- How clear and full is Your Brand Glass? Brand custodians, don’t worry about how full your brand glass is. The important thing is what is in the glass and how you leverage it.
Brands Must Act on Trends at Your Risk. As the year comes to a close, trends and predictions will cloud the content space. So, brands should ride the wave at their own risk.
ADVERTISING IS IN A HAPPY SPACE! Sometimes, you get to experience a lot of advertising campaigns that you love, making you think that advertising is in a happy state.