OLIVE CROWN AWARD – a nice experience. The 8th edition of OLIVE CROWN AWARDS held at Astor Ballroom, St. Regis, Mumbai on 6th March 208, were one of the most well-organised event industry events I have attended in recent past. Olive Crown Awards has a well-crafted soul and purpose. It is India’s first ever award… Read More »
IDEO is a respected design & innovation firm. Tom Kelly, the author of The Art of Innovation, is a partner at IDEO. In the book’ The Art of Innovation’, he takes you on a roller coaster ride of innovative thinking and experimentation. He shares the strategies and the recipe for successful innovation. “Out there in… Read More »
‘A Century is not Enough – is not my autobiography’ says Sourav Ganguly, the former Indian Cricket captain. Once, you read the book; you know Dada is holding back a lot of punches. The fans will have to wait. “It is your inner voice that has to eventually prompt you to set the desperation aside… Read More »
What have you earned in life? I start with the most obvious question we have been asked. It has always led to comparisons. In the end, we have looked down a few, and at times been jealous of other’s success. We have never missed the contextual financial comparison. I submit we are mostly using inherently… Read More »
‘My Gita’ by Devdutt Pattanaik does not demystify GITA for a common person. It places his interpretation and understanding of multilayered discourse by Lord Krisha. It has taken me a long time to complete it. It is a tough book to follow, and you have to go slow digesting every framework presented in it, thus… Read More »
How Pepsi and Coke celebrate Diversity or collectivism This Superbowl, the two cola giants; Pepsi’s Generation and Coke’s diversity communication remained tethered to their DNA and polarised interpretation of audience. “When all’s said and done, all roads lead to the same end. So it’s not so much which road you take, as to how you… Read More »
Wanting to live a Stress-Free Life. Life in Media, Advertising, Marketing, and Technology has always been stressful. In fact, stress is an integral part of it. Here are some hard truths to help you out from chakravyu of professional stress. You may agree, disagree, debate or discard them at your risk. However, some of you will… Read More »
It is not what you know that gets you into trouble. It is what you know for sure that just not so’ This quote in ‘A Field Guide to lies and statistics’ by Daniel Leviton summarises most of what the book presents. I bought the book to get a good enough understanding to help me raise relevant… Read More »
‘Godman to Tycoon- The untold story of BABA RAMDEV’- BOOK REVIEW I finally got the time to read the book ‘Godman to Tycoon’- The untold story of Baba Ramdev by Priyanka Pathak Narian. I purchased it much before 8th August 2017, when the court banned the sale. It was there in waiting to be read. A… Read More »
In the still warm October afternoon at Lansdowne, how was I to know that I could be settling some old accounts in next few hours. OCTOBER 2017. When, I looked down from my ancestral house at 234, Sadar Bazar Lansdowne, I could see the triangular silken red flag of Kaleshwar temple fluttering in the wind… Read More »
