Category Archives: LESSONS IN MANAGEMENT

Client Gets the Creative They Deserve.

The creative output is not merely a function of hiring the best talent. There are a lot many factors working to produce good work. Ultimately the client gets the creative they deserve.

Small Business Needs Data, not Big Data!

‘Big Data’ and ‘Data Analytics’ is everywhere. It is the current buzzword, just like Machine Learning, Artificial Intelligence and BlockChain. It seems unless you are not working with Big Data, you are not in business. However, not every organisation has the capability, resources or a mindset to walk the Big Data and Data Analytics road.… Read More »