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Perceptions adulterated with reality
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Individuality Vs Positions of responsibility

Society expects people in positions of responsibility to behave differently. They have no right to individuality. so where do you draw the line.

Category: ADVERTISING MARKETING FUN IN PROFESSIONAL LIFE LIFE BLOG Tags: FINLAND, Individuality, PARTY, positions of responsibility, responsibility, Sanna marin

HAR GHAR TIRANGA, HAR SAAL,

India Celebrated 75th Independence day on 15th August with Har Ghar Tiranga – hope the celebration is not one-time campaign

Category: ADVERTISING MARKETING General LIFE BLOG Tags: flag, HAR GHAR TIRANGA, INDEPENDENCE DAY, TIRANGA

Collective Brand Action on category issues.

When the category faces an issue, maybe the best action is a collective effort rather than each brand trying to address it individually

Category: ADVERTISING MARKETING Tags: BRAND, category, collective actions

COACHING – The Secret Code to Uncommon Leadership by Ruchira Chaudhary- BOOK REVIEW

Today a leader Coaching the team can be the secret code to greatly enhanced, sustained performance and a differentiator.

Category: BOOK REVIEW Tags: COACHING, LEADER COACH, MENTORING, RUCHIRA CHAUDHURY

Sambhaji by Vishwas Patil. Book Review

Sambhaji by Vishwas Patil is an excellent fictional account of the life of Sambhaji Raje, son of Chhatrapati Shivaji Maharaj. A must read.

Category: BOOK REVIEW Tags: AURANGZEB, MAHARASHTRA, MURUD, RAIGARH, SAMBHAJI, SHIVAJI MAHARAJ

SERIAL KILLERS- by Peter Vronsky- BOOK REVIEW

Peter Vronsky’s Serial killers take you through a murderer’s, psychological framework approach – childhood, profiling much more

Category: BOOK REVIEW Tags: MONSTORS, MURDER, PETER VRONSKY, SERIAL KILLER

GPay- Better Luck Next Time.

GPAY is smooth payment app. However, what it tries beyond payment is leading to spoiling the experience. Time to rethink.

Category: ADVERTISING MARKETING Tags: BHIM, Digital Payment, GPAY, PHONEPE

THE LAST ROOM SURVIVOR. Short Story

It was one of those nights where any room would have done- but then we got all the rooms on the floor but the last room.

Category: FUN IN PROFESSIONAL LIFE LIFE BLOG Tags: ghost, last room, mclordganj, survivor

Humour Helps Brands Make Lasting impressions

Brands use Humour to create lasting impact through consistency in approach and relatable storylines- involving the audience

Category: ADVERTISING MARKETING Tags: ADVERTISING, BRAND, CADBURY, CRED, humour, Maggi

Brutally Honest – OPEN BOOK by Kubbra Sait. Book Review.

Kubbra Sait in OPEN BOOK gives you a brutally honest and transparent look into her life and how she adapted or fought. The ups and downs and how she never gave up or did so many things before knowing what she wanted to do.

Category: BOOK REVIEW Tags: book review, Kubbra Sait
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