ADVERTISING IS IN A HAPPY SPACE!
Sometimes, you get to experience a lot of advertising campaigns that you love, making you think that advertising is in a happy state.
Tag Archives: CADBURY
Happy Birthday, the Cadbury way.
Cadbury has been using technology for mass personalised campaigns that are unique in approach. Here is the Happy Birthday one from Cadbury.
Festive advertising – brands do it the right way.
Some brand Festive advertising work the way it should- without touching on religious rituals and practices but being inclusive and celebratory.
Humour Helps Brands Make Lasting impressions
Brands use Humour to create lasting impact through consistency in approach and relatable storylines- involving the audience
Strategic REMAKE of ads.
Brands have an opportunity to remake repurpose earlier communication that is relevant today. Be it gender role reversal or re-contextualising. Sometime it can get so much buzz and sometime you could be trolled for it. So, which ads would you want remade
Cadbury; The Digital Corporate Baba Ka Dhaba.
Cadbury Diwali ad supports local retailers badly affected by Covid. It is AI based Data Driven ad gone viral! Right Intent Bad execution
Cadbury; How far will you go for love?
Cadbury has been my favourite chocolate and communicate. With this new campaign and film, they remain consistent with the brand imagery and style.
