My view on Goafest captured in DNA issue of 11th April looked at the positive side of the event. The enhanced experience was primarily based on 16 of the 17 speakers engaging the audience with relevant and interesting points. And that is quite an achievement. For a change, it was not digitally skewed. It was more holistic.… Read More: Goafest2016 thumka needs to sync with the beat. Think about… »
First published in DNA, Mumbai Goafest 2016 can be summarised as high on energy with good knowledge sessions and charged after-parties. In short, a celebration of excellence. Thank you AAAI, AdClub and the whole advertising, media and marketing fraternity for making it a huge success. There are many version of ‘My Goafest’ as it satisfies different… Read More: GoaFest 2016 an enhanced experience »
It is 7th April 2016. Late in the night Final publisher Abby just got claimed You will need an extra drink or two You need to get sloshed tonight Maybe, you will find a shoulder to wet. Maybe, 2017 will be better Maybe, drinks will not hit you Maybe, they will hit you harder You… Read More: PUBLISHER’s ABBY, THERE IS STILL TIME. »
I read the news on ADWEEK / ADFREAK and that made me turn around and re-look at the EGO WALL one has created with time. The trophies and citations stared back- as if they knew what was going through my mind. ‘If, I was to lose them will I miss them, are they important to… Read More: Which award will be missed if it goes missing? Lotus,… »
Tweet Follow @twitter The second edition of the Dainik Bhaskar Ink Awards was held in Mumbai on August 21. It is unique with awards given out in two categories – creative and media. Something that is important to retain and build on. Everyone congratulated each other and went home happy. I was party… Read More: SMUDGED INK AWARDS »
Tweet Follow @S_kotnala I like the way Kyoorius Awards has been shaping up. The team behind it is doing everything possible to build it as a more relevant and engaging platform for the Industry. Rajesh Kejriwal definitely has a good team and counsel of friends surrounding him. I am impressed the way the… Read More: Kyoorius : Awarding Work, not the Organisation or the Individual »
Tweet Follow @twitter I met Sonal Dabral, Chairman and Chief Creative Officer, DDB Mudra at the Adfest at Pattaya where he was Jury President for the Direct Lotus and at Goafest earlier this month. In a freewheeling chat, he gave him me his sharp and straight-from-the-heart views. Read on… JURY PROCESS AND ETHICS. Adfest Pattaya… Read More: GOAFEST TOO DEMOCRATISED SAYS SONAL DABRAL »
Tweet Follow @S_kotnala 61st Episode. I am taking you all back to late eighties. This one is a story I have heard and don’t know if this one is factually true. But the people who told me that, I would want to believe it is true. Or it is one of the stories you create… Read More: SLEEP »
Tweet Follow @s_kotnala An agency withdrawing an award entry is neither something new nor a regular occurrence. There can be many reasons for it including the official one. But one has every reason to believe that the right reason normally remains uncovered. At AdFest 2015 last week, JWT India withdrew its entry of Nutribic Biscuits… Read More: NEED LAST DATE TO WITHDRAW ENTRIES »
(Originally appeared in MXMINDIA.com LINK: http://www.mxmindia.com/2014/06/sanjeev-kotnala-20-things-goafest-must-do-to-be-in-the-reckoning/ ) Goafest 2015 will happen at Goa – that’s as much certainty you have about India’s premier advertising-marketing event. Basking in the glory of a successful Goafest 2014, it’s natural for not to look at the issues and problems with it and try addressing them in Jan 2015. As… Read More: 20 things Goafest must do »
