The Economic Times, under its popular Wednesday supplement Brand Equity, launched #AdsWeLove. It will recognise the best print advertising. The Times of India Group is undoubtedly the thought leader in print marketing. It has a presence in power and influencing centres of brand and marketing. #Adswelove is a small but significant step by Times of… Read More »
The coming together print publishers is a rare celestial aberration. However, this is not the first time when some of the largest print houses have got together. We know when they collectively questioned the IRS and hence MRUC some years back. Even at that time, people viewed it as a disturbing disruption, but it led… Read More »
27th EPISODE: When I picked today’s MUMBAI MIRROR ( it comes free with Times of India), I was thinking of which episode to share in my weekly Advertising & Marketing blog. I saw the article on 1998 Femina Miss India Ms. Smriti Irani. And In remembered the incident of 1994. The incident involves Harbinder Singh,… Read More »
