PLEDGE – Active change agent?
A Pledge is such a simple device, can brands use it as an active change agent and for commercial benefit? What must be done?
The Waiting Game. Chapter 18. The story with undisclosed destination.
The Waiting Game was on. Within six months of separation, the urge to meet her was no longer satisfied with the letters and calls.
Hindus in Hindu rashtra- Anand Ranganathan. Book review.
at kind of a Hindu Rashtra is it? Anand Ranganathan clinically questions the state sanctions apartheid in his book Hindus in Hindu Rashtra
Separation. Chapter 17. The story with undisclosed destination.
It was time for me to move to Mumbai. I was not prepared for this act of separation, but I was confident that the long-distance relationship would work.
Singham Again- Master Class – Franchise Deliver above Audience Expectations.
Singham again remains true to its core while innovating with Ramayana as inspiration. More than a movie- it’s a masterclass on franchise management.
Religion as a brand- The Hindu Awakening.
Rituals, practices, and symbols are the prime drivers of a religion and its beliefs. The Hindu religion is now reawakening to protect its identity.
The Test. Chapter 16…
Was it too early that I was making Smitakshi pace the test by taking her to meet my mother . What if she fails the test. Chapter 16.
Curtailing Multiple shades of Green – The greenwashing Guidelines
Sustainability and Green is the buzz word everyone seems to be chasing, but mostly it is a unacceptable Greenwashing that is taking place.
Bhool Bhulaiyaa 3: A Stretched Chewing Gum. Movie Review.
With success comes sequels. But sequels are a tough business. Bhool Bhuliayaa is a stretched chewing gum- there is some fun but satisfaction is missing
Writers Dilemma-What comes first- Story Idea or contest – Pahaadi5
Writers always have a simple question- what comes first the story idea or them registering for a contest. Here is a POV- maybe you should read it.
