It has been some time since advertising and marketing lingo has entrenched itself in political battles. They are used and abused in election discussion and debates. Politicians are now fairly comfortable with terms like brand, positioning, public relations etc. Has the reverse been happening? Not an original thought. It was planted by one of my… Read More »
The Goafest Abby deadline was extended and it surprised no one. It was not an exception to a rule. It was expected. The potential entrants knew deadlines would be extended. They live a life of extended deadlines. Agencies do it while pitching but forget the art when there are regular day-to-day interactions with clients. Unmet… Read More »
A G Krishnamurthy ( 28th April 1942- 5th February 2016) will be remembered for different reasons. The industry may just note him as the founder chairman of Mudra Communication, taking it to newer heights earlier only associated with MNC and network agencies. Or as a person who has the vision to start MICA. Or even… Read More »
I doodle and I doodle a lot. In many ways that is my way to concentrate. People know of my passion with doodling. They understand my way. Now with the new SAMSUNG NOTES 5- It has given me a new direction and perspective. Now I can doodle whenever and wherever I want. Though playing around with stylus… Read More »
BiggBoss Season 9 (BB9) came to an end yesterday night. Prince was declared a fitting winner among a host of miscast participants. Many viewers including me have been voicing dis-satisfaction. We pledged not to watch if unfriendly Mandana seemingly anti-Indian attitude wins. Her reaching the last 3 stage was a statement on her PR team… Read More »
Tweet Follow @S_kotnala Deekiyeh ish shaksh ko. Yeh bacchpan sey observe karta aya hai. Ghar mai Bahaar bhi. Friends- Family or cobbler -carpenter 0r Bus – train. Koi bhi nahi baccha ishki nigaho se. Isney kisko bhi nahi chooda. Aap ishkay hastey huyeh chaharey par mat dhyaan dey. Aur sambhal kar rahiyeh nahi toh… Read More »
Tweet Follow @s_kotnala When you live in India that Dheeraj Sinha talks about in his book ‘India Reloaded’, it is easy to smile, frown and discard what is being said. A commoner soaks in the ambience on day-to-day basis. He is naturally inert and blind to the trends, events and changes Dheeraj refers and brings alive.… Read More »
Recently I had an opportunity interacting with the TAPRI CHAIWALAS* at Nagpur. The occasion was launch of AMRIK MILK. A milk brand with higher fat content that delays blackening and retains taste of the tea, which is almost continuously boiled at these shops One of the 650 odd tea vendor mostly Chai Tapri walas, an elderly Muslim** who… Read More »
Tweet Follow @s_kotnala We all know Salman Bhai and his hyped flawless heart. Salman Bhai carries many tags planted by media. ‘Being Human’, ‘Bajranagi Bhaijaan’, ‘Giver’, ‘Helper’, ‘Most-safe-bachelor’, ‘Bhai ka Bhai, ‘Bakery run over’, ‘Black Buck’ are a few of these polarity tags. There are no prizes for guessing that Bhai is yet again in news… Read More »
Tweet Follow @s_kotnala This time I go back to early childhood. I am walking down the Mall Road in a hill station. It weaves around like a snake coiled on the incline of a steep hill. I am small and I walk on the edge side. I at times even climb the small dividing… Read More »
