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Sanjeev Kotnala
Perceptions adulterated with reality
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IPL: A Zero-Sum Game Disguised as a Money Machine

IPL A ZERO SUM GAME

The IPL thrives as a financial giant, yet on the field it behaves like a zero-sum game where outcomes balance over time. I explore unpredictability, the illusion of skill, batting dominance, and the risk of losing true competition.

Category: ADVERTISING MARKETING Tags: IPL, MONEY MACHINE, SUPER BOWL, ZERO SUM GAME

Babaji and the 18 Siddhas: spiritual curiosity. BOOK Review

BABAJEE and 18 SIDHA

What happens when a sceptical mind encounters Babaji and the 18 Siddhas? This reflective review explores Kriya Yoga and immortality.

Category: BOOK REVIEW IGNORANT HINDU Uncategorized Tags: 18 SIDHA, BABAJEE, IMMORTALITY, KRIYA YPOGA

World Book Day Ideas for People Who Haven’t Read a Book in Years

WORLD BOOK DAY

World Book Day Ideas for Gen Z and everyday readers. Discover 20 fun, practical ways to celebrate books, reading and learning in a screen-first world.

Category: LESSONS IN MANAGEMENT LIFE BLOG Tags: books, GIFT A BOOK, UNCAGE BOOKS, WORLD BOOK DAY

Calling the PM a Terrorist Is Political Hate Speech

POLITICAL HATE SPEECH

Criticism of governments is essential, but branding the Prime Minister a terrorist crosses the line into political hate speech. Why language matters in democracy.

Category: LIFE BLOG Tags: Narendra Modi, POLITICAL HATE SPEECH, TERRORIST

The Sacred Art of Naming: People, Pets and Brands

ART OF NAMING

Why do names like Barfi, Sheru, NaMo, Apple and underworld nicknames stay memorable? A sharp opinion piece on identity, branding and the hidden psychology of the art of naming.

Category: ADVERTISING MARKETING Tags: BRAND NAMES, BRANDING, NAMING, PETs, power

Lansdowne and the Hidden Cost of Name Change Politics

WHATS IN A ANEM CHANGE- LANSDOWNE- UTTARAKHAND

Lansdowne’s proposed renaming raises a larger question: does Name Change Politics help people, or distract from roads, ecology, tourism, and real development?

Category: ADVERTISING MARKETING LESSONS IN MANAGEMENT LIFE BLOG Tags: BRANDING, DEVELOPMENT, LANSDOWNE, NAME CHANGE POLITICS, TOURISM, Uttarakhand

Coming Back to Herself: Quiet Wisdom, Gentle Healing, Honest Limits. REVIEW

COMING BACK TO HERSELF

‘Coming Back To Herself’ is a quiet exploration of what happens when emotional pain remains unspoken for too long.

Category: BOOK REVIEW LIFE BLOG Tags: COMING BACK TO HERSELF, Piyusha Abbhi, SELF HELP. DEVELOPMENT

In AI World, Fast Learning Is Your Last Security

FAST LEARNING

As AI reshapes industries, degrees are losing relevance and fast learning is emerging as the only survival skill. Discover why adaptability, skill execution and digital presence now define career success.

Category: ADVERTISING MARKETING LESSONS IN MANAGEMENT LIFE BLOG Tags: AI WORLD, FAST LEARNING, SECURITY

All ABOUT BAISAKHI, BIHU, GUDHI- #IgnorantHindu

Baisakhi is a pan India festival. One festival- many names- many forms- the festival of celebrating new year and new hopes

Category: HINDU FESTIVALS IGNORANT HINDU Tags: baisakhi, bihu, chetichand, festivals, vaisakhi, vishu

For success, brands must fall in love like Manchala Ashiq.

BRANDS MUST FALL IN LOVE AGAIN AND AGAIN

Consumers don’t stay loyal forever—they fall in love again. It requires brands too fall in love like manchala ashiq.

Category: ADVERTISING MARKETING Tags: BRAND, BRANDLOVE, LOVE, MACHALA ASHIQ
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