AUDIO BRANDING a BOOK Review

The new generation is video generation.  The use of sound (audio input) is becoming more critical than ever. The environment is becoming more sonic by abbreviating communication in the real world. The audio enabled (IOT) gadgets and their unique distinct notifications nudge your brain into action. Every one of these audio interventions is opportunities for… Read More: AUDIO BRANDING a BOOK Review »

URI throws a challenge to online pirates!

The recently released film ‘Uri-The Surgical Strike’ has won many hearts and has been a reasonable success. Made with just Rs 28 crore, it has more than recovered the cost in its first week of theatrical release.  I loved the film and recommend it in my review. Meanwhile, many movie watchers were waiting for the pirated… Read More: URI throws a challenge to online pirates! »

URI- THE SURGICAL STRIKE: MOVIE REVIEW

In films, love story, comedy, porn and War never gets out of circulation. In India, we have a dearth of good war films. We had Haqeeqat in 1964 directed by Chetan Anand, 1972 was the Ramanand Sagar directed Lalkar, 1997 came J.P. Dutta directed Border, 2017 gave us Ghaazi Attack and now in 2019 the… Read More: URI- THE SURGICAL STRIKE: MOVIE REVIEW »

‘CREATIVE SUPERPOWERS’, You need it. Book Review

TODAY ONE NEEDS ‘CREATIVE SUPERPOWERS’. Creativity is an expected skillset in any profession today. We all want ‘Creative Superpowers’ to grow. Yet, there are very few recognised programmes on creativity taught as part of professional education at graduate or postgraduate level. Creativity is something one is expected to have or to learn on the job.… Read More: ‘CREATIVE SUPERPOWERS’, You need it. Book Review »

REALITY SHOWS MUST RETHINK ENGAGEMENT

The king of Reality Shows, my favourite show ‘Bigg Boss Season 12’ climaxed on December 30, 2018. In the end, there were three types of audiences. One who will never watch Bigg Boss. Two, people who watched Bigg Boss and loved it. Three, the set of people who watched Bigg Boss Season 12 and said… Read More: REALITY SHOWS MUST RETHINK ENGAGEMENT »

SIMMBA SIMPLY SUPER- Movie Review

SIMBA is a revelation of an actor. Not that Ranveer Singh needs an introduction or has to prove a point. In Simmba he gets the opportunity to play the shades, a range of emotions, expressions and stunts. He is Dabangg, Singham, Vijay all rolled into one. Ranveer mai tohra zabra Fan Ho gaya. It is… Read More: SIMMBA SIMPLY SUPER- Movie Review »

2018- Life Impact Books I refuse to UnCage

Typically, I read 70 plus books every year. And, share my recommendation from the books published in that year. You may access the recommended list of 2014, 2015, 2016 and 2017 here. 2018 has been different. I managed to read only 30 odd books. This year I was concentrating on writing and working on my… Read More: 2018- Life Impact Books I refuse to UnCage »

The thought of Green Brand Building!

‘Green Brand Building’ is a thought in the inception stage. It is inspired by ‘My Green School’ an idea supporting education for ‘Gross National Happiness’ (GNH).  It is an initiative by Thakur S Powdyel, former Education Minister of Bhutan. Bhutan believes in GNH as a measurement of Growth and prosperity.  It believes- ‘The ultimate desire… Read More: The thought of Green Brand Building! »