The annual Pitch Madison Advertising Report is out and quite a few faces in media are smiling. It is a sunny forecast. Words people were waiting to hear. The euphoria is evident. The trust exists in the forecast. Like earlier PMARs, the industry is sure 2016 report will continue to accurate and directional. Then what… Read More »
I have been trying to book ‘Freedom 251’. It is a 3G phone with a 4-inch WVGA resolution display, features a 1.3 Ghz quad-core processor, 1GB RAM, 8GB total storage space and a 3.2 megapixel camera on the back. A 0.3 MP selfie camera and a 1450 mAh battery. And the price a Dinnasouras jaw… Read More »
AGK- Man with a Spine. An episode shared by CK GUNTUR. If you want to share an episode from your professional life do connect with me. It was 1992, I was 23 years old, working as a management trainee in a pharmaceutical company in Ahmedabad. But, I had that inane desire to work in the… Read More »
So, you are happy with your current job. You are doing so well. Everyone praises you. Is that making you complacent? Have you stopped looking at the future?Are you too secure in your current profile? The answers are best known to you. The answers will tell you where you are headed. May be the ‘T-junction’… Read More »
A G Krishnamurthy ( 28th April 1942- 5th February 2016) will be remembered for different reasons. The industry may just note him as the founder chairman of Mudra Communication, taking it to newer heights earlier only associated with MNC and network agencies. Or as a person who has the vision to start MICA. Or even… Read More »
I hope the answer is a resounding ‘Yes’. But hope means nothing. It is the result that counts. The experience of the first two years points in another direction. In 2014, Goafest added ‘Publisher and Broadcaster Abby’. I was one of the many winners in 2014 and part of the jury in 2015. Hence, this stupid-sounding… Read More »
Mumbai is a city battling with the nuisance of many problems and one of them is really the over population of kabootar (dove). There are kabootar khanas (where dove can be fed) and people eager to feed. Everyone is aware of the diseases and allergies caused by kabootars and their droppings, yet the universal symbol… Read More »
BiggBoss Season 9 (BB9) came to an end yesterday night. Prince was declared a fitting winner among a host of miscast participants. Many viewers including me have been voicing dis-satisfaction. We pledged not to watch if unfriendly Mandana seemingly anti-Indian attitude wins. Her reaching the last 3 stage was a statement on her PR team… Read More »
I can imagine, the uproar such a campaign would have caused in India. If, that is IF, our Ad Club thought of running such a campaign. I don’t think that will ever happen. We move very small steps. We have taken some positives of pushing for a membership drive with life membership and linking event… Read More »
The theme for ADFEST PATTAYA 2016 to be held 16-20 Feb 2016 is ‘CREATIVE INTELLIGENCE’. Its logo has been designed by Washington DC based award-winning studio Design Army. The new logo shape personifies the human brain, and represents the infrastructure base for our creativity. In illustrated concepts, the logo is surrounded by impossible shapes and… Read More »
