Branding advantage – the 6th type of employee?
Employees can be categorised into six distinct employee sets. And each has an advantage. So. be honest and evaluate where you stand.
MOVIE is no longer a memory milestone.
People still watch a MOVIE, but it is no longer an event that is a memory milestone for the audience. The emotional connection is missing.
Festive advertising – brands do it the right way.
Some brand Festive advertising work the way it should- without touching on religious rituals and practices but being inclusive and celebratory.
Brand Hunting ground- Hindu Rituals & Practices
Time and again, during the festival period of collective celebration, brands repeatedly question Hindu Rituals and belief
SCIFI FOURTALER – by Dilip Thosar- Book Review
Dilip Thosar is back with another four short stories under FOURTALER. with a smattering of Science Fiction- a genre he loves.
‘The 100 Year Old Man Who Climbed Out the Window and Disappeared ‘by Jonas Jonasson. Book review
A book that I enjoyed reading. The unbelievable adventurous life of the 100 year old man who climbed out of a window and disappeared.
RamayanMap- a tribute or a fresh category
MapMyIndia has released a RamayanMap- that traces the life of Lord Rama from Birth. It is a mine of information and well done.
BiggBoss16 is On the right track. KHELA HOBE
BIGGBOSS16 – seems that the Reality show team has taken into account need to freshen up the content.
‘Balancing: Mind, Matters and Money’ by Sandeep Dasgupta. BookReview
Sandeep Dasgupta shares his learning and expertise on Balancing Mind, Matters and Money. The book aims to help you in your Personal and Financial wellbeing
Self-Regulation – Make It a Habit.
ASCI ben doing good work on self regulation in Indian advertising, but how effective it will be depends upon brands .
