Bucket List- Wish To Work With Zulu Alpha Kilo
Zulu Kilo Alpha from Canada is an agency with attitude and clear thinking on many Industry practices. Working there could be an experience.
Category Archives: ADVERTISING MARKETING
All The World’s A Stage by Ambi Parameswaran. BookReview.
In ‘ALL THE WORLD’S A STAGE’, AMBI PARAMESWARAN simplifies PERSONAL BRANDING using the conversation among friends during the reunion
MOVIE is no longer a memory milestone.
People still watch a MOVIE, but it is no longer an event that is a memory milestone for the audience. The emotional connection is missing.
Festive advertising – brands do it the right way.
Some brand Festive advertising work the way it should- without touching on religious rituals and practices but being inclusive and celebratory.
Brand Hunting ground- Hindu Rituals & Practices
Time and again, during the festival period of collective celebration, brands repeatedly question Hindu Rituals and belief
RamayanMap- a tribute or a fresh category
MapMyIndia has released a RamayanMap- that traces the life of Lord Rama from Birth. It is a mine of information and well done.
BiggBoss16 is On the right track. KHELA HOBE
BIGGBOSS16 – seems that the Reality show team has taken into account need to freshen up the content.
Self-Regulation – Make It a Habit.
ASCI ben doing good work on self regulation in Indian advertising, but how effective it will be depends upon brands .
KFC SouthAfrica #AnythingForTaste
KFC South Africa takes the urban legend of Fake Inspector to its logical end. Launches private investigation and sets up hotline.
Special Days Need Special Efforts- Teachers’ day
To fully exploit special day opportunities, brands need to make special efforts and not just tick the box. Case Teachers’ day
