Suddenly FAIR is the new FOUR LETTER WORD. After BLM everyone thinks to stop using FAIR in product name and promotion is the solution. It is just not fair.
Anxiety loaded people end up having Vivid dreams, as their unconscious mind try bridging the gap. These dreams can be vivid in their imagery and memory
Brand Purpose is the new advertising mantra in this generation. However, brand have been more opportunistic than true to the purpose. Gillette No Different
Suicide is the ultimate step someone takes when he or she believes there is no other solution in life. or the life is no longer worth living. However before the final step, they all send out signals. Can you read these suicide signal?
The creative output is not merely a function of hiring the best talent. There are a lot many factors working to produce good work. Ultimately the client gets the creative they deserve.