Mumbai is a city battling with the nuisance of many problems and one of them is really the over population of kabootar (dove). There are kabootar khanas (where dove can be fed) and people eager to feed. Everyone is aware of the diseases and allergies caused by kabootars and their droppings, yet the universal symbol… Read More »
There is nothing in the movie and then THERE IS EVERYTHING IN THE MOVIE. It is like a docudrama of a real time event. Timing it with 26th Jan when the patriotic feelings is at its peak is a good move. Not surprising that people clapped at the end of the movie- which anyway was… Read More »
I doodle and I doodle a lot. In many ways that is my way to concentrate. People know of my passion with doodling. They understand my way. Now with the new SAMSUNG NOTES 5- It has given me a new direction and perspective. Now I can doodle whenever and wherever I want. Though playing around with stylus… Read More »
BiggBoss Season 9 (BB9) came to an end yesterday night. Prince was declared a fitting winner among a host of miscast participants. Many viewers including me have been voicing dis-satisfaction. We pledged not to watch if unfriendly Mandana seemingly anti-Indian attitude wins. Her reaching the last 3 stage was a statement on her PR team… Read More »
I can imagine, the uproar such a campaign would have caused in India. If, that is IF, our Ad Club thought of running such a campaign. I don’t think that will ever happen. We move very small steps. We have taken some positives of pushing for a membership drive with life membership and linking event… Read More »
The theme for ADFEST PATTAYA 2016 to be held 16-20 Feb 2016 is ‘CREATIVE INTELLIGENCE’. Its logo has been designed by Washington DC based award-winning studio Design Army. The new logo shape personifies the human brain, and represents the infrastructure base for our creativity. In illustrated concepts, the logo is surrounded by impossible shapes and… Read More »
I read the news on ADWEEK / ADFREAK and that made me turn around and re-look at the EGO WALL one has created with time. The trophies and citations stared back- as if they knew what was going through my mind. ‘If, I was to lose them will I miss them, are they important to… Read More »
April 7 to 9, 2016 will see the 11th edition of Goafest. The event has survived a controversies and absenteeism. The team at the helm must be appreciated for doing such a fabulous job. This year afresh the Goafest team meeting important stakeholders – the advertisers, agencies, journalists and past jury members. That is a… Read More »
The year 2015 in advertising communications has seen some tectonic movements, which was much appreciated as they it resulted in the return of quality after the industry underwent a spell of mediocre campaigns. The above is primarily true about AV (TV or Internet), the forefront of Indian traditional and new media. Print lagged behind with… Read More »
More and more campaigns in coming times are expected to break in the digital media. The relationship between digital and TV may never reach the TV–print equation. We know how TVCs are used as the starting point to create a print ad. I am not sure if the brand and agencies are taking concrete steps… Read More »
